We are Niek and Karlijn, brother and sister. You know us from our treadmills. And that's right: just like everyone once started with walking, we started there as a brand too. From one simple idea: moving should be as easy as possible. For everyone. Because those who move, live.
That idea didn't come from a business plan. It came from the kitchen table. We saw the same thing in ourselves: work that runs late, a gym membership you never get around to using, and movement that keeps becoming something for later. It's not your body holding you back. It's the barrier in front of it.
So we removed that barrier. No membership, no travel time, no changing clothes. A machine that stands in your living room and is ready whenever you have time. Even if that's ten minutes between two meetings.
What we believe
We don't sell fitness. That word sounds like something you need to be good at. We believe in movement. A walk during a call. A quarter hour of pilates before breakfast. Standing up for a moment because your shoulders are asking for it. Small is enough, as long as it happens often.
That's why we design differently. Our products are allowed to stay out in your home instead of disappearing into the attic. They have a quiet shape, so they fit your interior. And you can use them without first having to clear time for it.
"We don't want you to adapt your life to a machine. We want the machine to fit the life you already have."
More than treadmills
By now, you're building something bigger with us. From your first steps on a RunningPad to strength with resistance bands, pilates on the Reformer and recovery afterwards. Everything for home, at your own pace.
That foundation is in place now. It doesn't stop there. We keep expanding the range, step by step, with the products you ask for most. We'd rather have one product that's finished than ten that work halfway.
What we design for
- It fits in any home, big or small.
- You can get started within a minute.
- It can stay out, quiet in form and in sound.
- From walking to pilates, strength and recovery.
What we learned from you
More than 450 people rated us an average of 4.6 out of 5. We learn the most from the stories behind those numbers. Someone who let four gym memberships lapse and now walks twenty minutes every morning. Someone in an apartment for whom the protective mat isn't a luxury but a necessity. And the idea that a busy week feels less overwhelming when your product is simply ready and waiting.
Those stories determine what we make. The protective mat, the Sports Pack and the quieter motor all three came from your messages, not from a drawing board.
A new place to show it
That growth calls for a new place to show it. That's why we have a new website and a new look, thanks to everyone who grew with us and kept moving.
What doesn't change is what we started with. Movement should be as easy as possible. For everyone. Together, we're getting the whole world moving.
